What We Do

Mutate Your Ideas

As an advertising agency, RjM provides a service. But so do mechanics, dry cleaners and massage parlors. The difference is that they give you a menu of services to choose from. We don’t, because every client represents a new brand, a new set of circumstances and a new opportunity—no two strategies are ever the same.

Instead, our services are only recommended once we’ve established a strategy for mutating your brand from traditional media to the digital realm. Whether that strategy includes a website overhaul supplemented by traditional advertising or a social media blitz coupled with web video is yet to be seen.

How We Do It

Mutate Your Routine

“That’s the way we’ve always done it” doesn’t exist here, because we work with clients who don’t just have the desire to grow, but the desire to change. We can take your company on the evolution from traditional to digital advertising with less pain and more reward. The only caveat being: You’ve got to want it first.

We work to help you purge your pre-conceived notions of marketing and advertising. That way, we start from a clean slate. If we’re to mutate the way you look at, think about and implement the marketing efforts of your brand, we’ve got to make sure assumptions are kept at bay, or something unexpected could be created in its place.

Our approach to mutation is more similar to the scientific method than it is to a traditional agency approach. It features distinct steps, each of which must be completed before moving to the next, and the process is completely cyclical.