March 7, 2017

3 SEO Updates That Will Continue Throughout 2017

2017 is well underway—but are your digital strategies? If you were living under a rock the past few years and don’t understand how important search rankings are—93% of online experiences begin with search. When it comes to SEO, not only are Google’s algorithm updates changing rapidly, but also customers’ usage and expectations. Usability has heavily influenced Google’s algorithm in the past year. Here are my top 3 SEO updates of 2016 influenced by consumer usability:

February 27, 2017

RjM Brings Home The Gold At This Year’s MANNY Awards

RjM, a marketing agency based in Jackson, Michigan, was recently presented with 20 prestigious advertising awards at the 2016 Marketing Communications Agency Network (MCAN) annual ceremony held on January 21, 2017 in San Antonio, Texas. The awards were granted for marketing & advertising projects encompassing a variety of categories including radio, publication, print advertising, websites, mass transit, business-to-business and business-to-consumer campaigns.

February 21, 2017

Does Your Website Function As A Branch Office?

It’s no secret that your customers’ habits have changed due to the convenience that technology now provides. Where people bank has evolved from the branch to the website to a mobile application, but are you still providing them with the same opportunities and services online that they would receive in a physical branch? We have created a guide for you to assess your digital assets.

February 9, 2017

The Master of Mobile Money

There are dozens of financial apps but Venmo has proved it is here to stay. According to their website, the financial app had $1.6 billion dollars of transactions in the first quarter of 2016. It is no secret that the dynamic of banks’ relationships with their customer has significantly increased online. Venmo’s dominance with millenials is increasing the incline of the steady downfall of their relationships financial institutions.

September 1, 2016

Keeping It Trendy

Why Current Events Need To Be Part of Your Brand’s Content Mix

We live in a time where brands can be connected and engaging with consumers, in real time, at any time thanks to social media. It is important to remember that on digital platforms, consumers can engage with your brand at their convenience. It’s a fingertip away and (again for emphasis) on their time. With this in mind, your content needs to accommodate the consumer. Pretty generic advice, huh? It’s not that simple. 

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